Brand New Music

Idol group AB6IX’s ‘STUPID’ has begun to climb back up the charts, drawing public attention.

‘STUPID’ is the title track of AB6IX’s 10TH EP ‘UPSIDE DOWN’, released on August 25, and is a pop dance song that renders an inner outcry blooming from neglected wounds with a breezy rock sound. It was well received at the time of release, and recently, on social media, it has been gaining positive word of mouth as a song that highlights the distinctive sensibility of idol music.

Showcasing AB6IX’s signature sensibility, ‘STUPID’ is now, four months after its release, on an upward trajectory, beginning a reverse climb by entering Melon’s Rising 31 chart, the country’s largest music platform, as well as the YouTube Music daily music video chart.

Their agency Brand New Music, buoyed by listeners’ support, is meeting fans’ expectations by releasing various content to bring AB6IX’s hidden gems to a wider audience, starting with ‘STUPID’.

Brand New Music

After successfully wrapping up music-show promotions for the 10TH EP ‘UPSIDE DOWN’, AB6IX has continued active appearances across various content such as dramas, variety shows, and YouTube, and recently won in the Hallyu idol category at the YKA FESTA 2025 awards, continuing their trajectory as global idols.